VERTICAL: Health

OFFER: Weight Loss

GEO: VN

TARGETING:
All devices were targeted, since such products perform
equally well on mobile and desktop.

CPA NETWORK:
AFFSUB2

desktop

CREATIVES USED DURING THE CAMPAIGN:

TEASERS:

tizer

LANDING PAGE

landing
linii

From our experience, such offers deliver
good results using the following methods:

galka

After the test, it became clear that the creatives with the “Before-After” concept (static picture and gifs) are the best converting.

galka

Ad text: "Giảm 7 kg chỉ trong một tháng!Tôi bị mất 10 kg một tháng nhờ Bullet Proof coffee"

galka

Creatives that show interesting and unusual life hacks with various products
and handy tools, or ‘miracle’ home-made recipes

galka

Illustrations of ingredients and recipes used for weight loss as well as people’s
illustrated pictures after weight loss transformation are also very popular

galka

People’s photos before and after weight loss are always relevant as they show
possible effect from using a certain product

galka

Creatives depicting local and exotic fruits/vegetables and photos of the cooking process show a good performance

Campaign results:

image2-2

These pieces of advice will make your life easier
when working with similar offers:

Average CPC rate for this vertical should be
between $0.02–$0.12. Recommended rate for
a new campaign launch in Vietnam is
$0.02–$0.07.

So a typical Vietnamese online buyer of weight loss products is a 20-45-years-old woman who appreciates the quality of the product, its naturalness, its positive impact on her health, also reads product reviews on special forums and social networks, most purchases are made with computers and laptops, but smartphones should not be forgotten either.

We recommend using white/black lists (this
information can be provided by your account
manager).

Target your campaigns by device (desktop or
mobile) and type (native or push).

You should use browser language settings
depending on the offer’s language and geo

Use prelanders to secure additional audience
engagement.

As a result, 2 035 conversions were received, 346 of them were approved.
So we spent $ 1 351,91 and received $ 6 228.

The profit is $ 4 876,09

Armed with our recommendations, choose your
offer and start promoting it
in the MGID network!

sloi185_1
RUN YOUR CAMPAIGN

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